Describe your customers and their jobs to be done. See where your product works, and where it doesn't.
“Cycles… is that the same thing as a sprint? Nothing here says.”
“The pricing page doesn't say if I need Pro for this. I'll guess and hope.”
“Standup in 10 minutes. If I can't invite the team by then, I'm out.”
Scripted tests only catch what you already thought to check, and user research gives you opinions instead of behavior. So you ship, and you find out what's broken when a real prospect quietly gives up.
Seeded from your ideal customer profile: role, seniority, tool history, and how much patience they actually have.
A job to be done, not a script, on your live product. It finds its own path, the way a real person would.
The numbers: who finished and who didn't. And the reasoning: what they were thinking at every step, where they got confused, and why they gave up.
It's given a job to be done and nothing else, so it has to work your product out the way your customer would.
It talks through what it's doing and records the screen while it does it. You watch the exact moment it gets lost.
Not a generic user: the ghost of a specific customer, behaving the way that customer actually would.
Any B2B product, where the only real test is whether a customer got what they came for. Especially AI-powered ones, where product behavior is inherently nondeterministic.
Findings go out over MCP, your coding agent fixes them, and a new run confirms it.
“I don't know if I need the Pro plan for this, and the pricing page doesn't say.”
As long as it's publicly reachable and doesn't need payment to sign up, it can go. No integration, no setup, no permission.